Category: Dashboards

Keyword Rank Tracking Tools

By admin, October 15, 2017

An important element of search engine optimization (SEO) is choosing the right keyword. With the right keywords, you can make your content rank on search engines. But the work doesn’t stop after ranking, you still need to track the position of your keyword during the search. That way, you can obtain helpful information that will guide you in keeping your SEO efforts successful.

Why Check Keyword Ranking Regularly

One of the main reasons why you need to check your keyword ranking is to identify target keywords. Any SEO professional or blogger should understand how important it is for their content marketing strategies. In fact, a common mistake committed by website administrators and bloggers is writing and publishing articles that don’t target any keywords. It’s like aiming your arrow at something that you are not sure of.

Here are some of the best tools you can take advantage of when tracking your keyword rank:

SEMRUSH. When using this keyword rank tracking tool, it will take 10 to 15 minutes in order to determine which keywords or key phrases to use. Whether you are a webmaster or SEO specialist, this tool will help you analyze data for your clients and website. It also offers useful features such as in-depth reports, keyword grouping, and competitor tracking.

Google Rank Checker. This is a premium online tool that you can use for free. It will help you in tracking keyword positioning while making sure that you appear in search results. To use Google Rank Checker, all you need to do is enter the keywords that you want to check as well as your domain name. After putting in the details, you will now view the keyword rank.

 

Read more at https://www.infocaptor.com/dashboard/best-tools-for-keyword-rank-tracking

How To Benefit From SEO Audit

By admin, October 6, 2017

Businesses need to capitalize on the growing online market if they want to succeed in modern commerce. The thing about Internet marketing is that there are a number of things that have to be addressed to ensure that sites are performing well and actually exist as assets for companies that use them.

One of the things that businesses online need to ensure is that they run an SEO audit every now and then. What the audit does is give them insights as to how their websites are performing from its current search engine standing to its effectiveness as an online marketing tool.

It’s important that business sites provide information and remain relevant. With the SEO audit, companies can determine which particular components need improvement and which ones are functioning correctly. Everything from content quality to backlinking to indexing is assessed through this process and this is why it’s something that can’t be discounted from the equation.

Unbeknownst to most people, an SEO audit doesn’t only look into the performance of on-page activities. It also assesses any off-page activities that a company might currently be or have engaged in. When it comes to the latter, a good example would be the assessment of the performance, reliability, and value of third-party inbound links.

Read more at https://www.infocaptor.com/dashboard/the-benefits-of-an-seo-audit

Improving Google Crawl Rate Optimization

By admin, October 3, 2017

There are different components that form an SEO strategy, one of which is commonly referred to as crawling, with tools often being called spiders. When a website is published on the Internet, it is indexed by search engines like Google to determine its relevance. The site is then ranked on the search engine with a higher ranking being attributed to a higher visibility potential per primary keyword.

In its indexing process, a search engine must be able to crawl through the website in full, page by page, so that it can determine the site’s digital value. This is why it’s important for all elements of the page to be crawl-able or else there might be pages that the search engine won’t be able to index. As a result, these wont be displayed as relevant results when someone searches for it with a relevant keyword.

Search engines like Google work fast. A website can be crawled and indexed within minutes of publishing. So one of your main goals is to see to it that your site can be crawled by these indexing bots or spiders. In addition, the easier your site is to crawl, the more points the search engine will add to your overall score for ranking.

There are different methods that you can try to optimize your crawl rate and here are some of them:

Read more at https://www.infocaptor.com/dashboard/how-to-improve-google-crawl-rate-optimization

How To Build High-Quality Backlinks People Will Actually Follow

By admin, September 25, 2017

When it comes to your online presence, having a website is not enough if you don’t optimize it for search engines. This being said, there are different components that you need to concern yourself with your keyword usage to tagging and so on and so forth. One of the things that you have to invest time and effort in is building backlinks.

Backlinks generally are links from other websites connecting their page to yours. If you’re thinking that creating these links is easy, think again. Although you can have other sites tag your pages from theirs, the quality of these links may be questionable and therefore ineffective.

What you want to have connected to your website are the kinds of links that people will actually follow. You also want them to have the same attitude towards your own links from the other pages that they visit on the Web. In order to have backlinks of a high quality, here are some of the things worth taking into consideration:

  1. Relevance

Just like how important it is when it comes to your site’s content, the kinds of backlinks that you should have should be relevant to whatever information it is that your site has to offer. If you carry content relevant to dog care, it would not be ideal to have backlinks related to sites about crafting or music for example. The more relevant your backlinks are, the more credible you will be to those who visit your page or link to your page from other related sources.

There are actually times when search engines penalize sites for having irrelevant links for the sake of having links on their page. This is not the kind of attention that you want to receive from search engines. Commit the mistake several times in a row and your website will get a bad rap and a very low ranking. When it does, it won’t be as easy to raise this ranking. So focus on having a general theme in place for your content and backlinks.

 

Read more at https://www.infocaptor.com/dashboard/building-high-quality-backlinks-people-will-actually-follow

Using SQL for Dashboard building

By admin, September 3, 2017

From SQL Query to Analysis

InfoCaptor is extremely versatile dashboard application. It started initially just as "SQL Dashboard".

What do you mean by "SQL Dashboard"?

This was the MVP (minimal viable product) for a Dashboard tool.

The basic premise of the idea was that a developer can type any SQL query and produce the information. The information is then displayed into any kind of visual. All the widgets within the dashboard editor are data-aware.

Read more at http://www.infocaptor.com/dashboard/how-to-use-sql-to-build-dashboard

Reporting and Dashboard Automation for Marketing

By admin, September 2, 2017

Marketing Reporting and Dashboard Automation

For anyone who works in the marketing sector, customer satisfaction and company progress are of utmost importance.

In the past, entrepreneurs lived by the adage “The customer is always right.” Even then, the satisfaction of customers was the gauge of company owners as to what products or services they would cater. But with technology automating almost every task today, these satisfaction indicators are further expounded and interpreted through analytics and data reports.

Reporting and Dashboard Automation in-a-Nutshell

In analytics, there is a systematic collection and analysis of data taken from several departments, usually interpreted to form a summative assessment of an office, performance, product, or service, or to help companies to develop their plans and achieve their goals. Basically, it’s all about numbers, but these data are relevant to a given office unit.

However, this task of collection and interpretation is a breeze because of reporting and dashboard automation for marketing. What can be done and encoded in days can be accomplished in a matter of minutes, provided the system used is up-to-date.

Read more at http://www.infocaptor.com/dashboard/reporting-and-dashboard-automation-for-marketing

Dashboards For Banking

By admin, July 15, 2017

The integration of huge financial data, time sensitivity and security restrictions is an extremely complex process. In this regard, the banking sector has found dashboards to be useful.

There’s no doubt your own institution grapples with humungous sets of data. Because of the large volumes of data and the manual treatment given to it, it is highly likely that you cannot make sense of these data in a way that you can fully take advantage of them.

Given that as the case, a performance metrics dashboard can fill the gap. By making available data easily analyzable and findings utilizable, you can gain insights of how well your processes are doing. Dashboard snap shots can provide a lot of information helpful in decision-making.

What can a banking dashboard can provide?

Here is a quick look on what information a banking dashboard can provide:

  • A dashboard can give you information on the performance of your new products and effectiveness of your pricing policies.
  • With it, you can also gain insights on performance problems. In this regard, you can make use of the dashboard’s drill-down performance.
  • The dashboard will enable you to view of real-time operational information. Specifically, the dashboard will give you information on credit risk, operation risk, sales team performance, and service utilization.
  • With this tool, you can do analysis on profitability and perform margin analysis.
  • The dashboard will allow you to do away with periodic reporting. This is because the tool will give you information on a day-to-day basis.
  • Lastly, this tool can give you vital information of the past and present performance of your institution. What’s more is that it will give you possible scenarios for your bank in the future.

Learn more at http://www.infocaptor.com/dashboard/performance-metrics-and-reporting-dashboards-for-banking

Importance Of Executive Dashboards For Insurance Companies

By admin, July 14, 2017

Were there times when you became so handicapped because data were not readily available? You demanded for reports for your perusal but the teams were still scrambling for data from files.

This is not happening only to you. It is a common flaw among insurance company managers.

What is being sacrificed when this happens?

  • Companies incur revenue losses.
  • Customer trust erodes.
  • Management loses times in meetings without the availability of concrete data.
  • Tension builds up between the higher management and low-ranking teams.
  • Current problems are not resolved and allowed to pester executives as days go by.
  • Moods flare up.

This has to stop? The solution to avoid such problems from occurring again is to build a KPI executive dashboard. With a KPI dashboard incorporated to your system, you will have access to real-time performance data.

Accessibility to data is always within your fingertips. With a few clicks, important data are all flashed on the screen for your immediate and timely decision-making.

Benefits for the Insurance Industry

Performance dashboards can benefit insurance companies in several ways. Strict regulatory guidelines control many industries such as the insurance sector and the financial services sector.

In these sectors, two things are prominent:

  • Higher need for Innovative customer support and service.
  • High exposure to risk

It is therefore important for these sectors to have accurate and up-to-date information for quick detection of potential problems and to seize new market opportunities. Key Performance Indicator or KPI metrics, presented through clear graphic images, can help in determining the right steps for managers and executives to take to quickly achieve their goals.

Dashboards for Credit Unions

By admin, July 13, 2017

Business intelligence tools will thrive wherever there is available data that is reliable and accessible. When it comes to BI tools, these work not only by recording and reporting gains, losses, or delinquencies but also aid its users in finding potential opportunities in their industry.

Performance dashboards and other BI tools are increasing in popularity especially for credit unions. This is because these tools help organizations to assess risks aligned with loan portfolios. These also aid them in making informed strategic decisions.

credit union dashboard does more than help the organization manage gains, losses, or delinquencies. It provides more data other than your standard operational reports. They also help measure potential investment opportunities, a rather popular banking KPI.

But for the banking KPI to be of use to the credit union, data should be available to all personnel from the bottom-line employees to the CEOs. And when it comes to data collection, although credit unions have working protocols in place, there are still several challenges that come with the territory.

If the BI tools that they are utilizing don’t have the ability to store long data histories then it would not be easy for these tools to provide its users with historic trends. As such, they’ll require the services of third party agencies, which may provide them with the reports that they need but not in formats that they’ll find usable.

There is also more than one banking KPI that credit unions need to focus on. With the help of a reliable credit union dashboard, they can manage all of these with ease. From updated credit scores to collateral values, credit unions will be able to leverage these pieces of information.

When working with a credit union dashboard, it is important for the organization to consider which particular key performance indicators should be included in their dashboards. This ensures that they will be able to assess relevant data whenever doing so is necessary.

In order to determine the right metrics to focus on, they should discuss their plans, strategies, and goals that they wish to achieve. If credit unions are fully aware of what they want to gain from their investments, they can customize their dashboards to help them make informed decisions from the get go.

KPI Reporting and Dashboards for Project Management

By admin, July 12, 2017

KPIs enable managers to easily get an insight on how well a project has been handled. Although results are usually taken into account, the use of performance indicators considers all aspects of project management, which often makes KPI reporting more comprehensive as opposed to simple data analysis.

At the end of the day, KPIs provide a way for managers to improve how they handle projects and supervise their own team members. Its contribution to any organization makes it an important business strategy. Here’s a look at what KPI is, what a project management dashboard is, and how the automation of the two can improve project management efforts.

What is a KPI?

A KPI, or a key performance indicator, is a set of numerical representation of an organization’s success as a business. It is also used to measure how a business activity in which an organization has participated in has performed.

To allow businesses to evaluate their performance and success, indicators are defined for each area, division, branch, section, or department of a company. These indicators are then used to create a report that would enumerate in detail the quality of work and results that each section or department has produced.

Choosing the right indicators readily determines the level of improvement that an organization has to go through. This means that wherever a company needs to improve on, it has to be of utmost importance to be included as an indicator in a KPI report.

 

Read more at http://www.infocaptor.com/dashboard/kpi-reporting-and-dashboards-for-project-management